A separate entry point for French exam prep
Keep the main site sharply focused on IELTS and send French-exam traffic to a dedicated hub. That gives you cleaner search targeting and a better user journey for TEF Canada, TCF Canada, DELF, and DALF.
Immigration
Lead with TEF Canada and TCF Canada for users who need official French proof for mobility goals.
Study and work
Position DELF and DALF for learners who need long-term certification with clear level progression.
Skill improvement
Show how AI feedback helps with writing quality, speaking structure, vocabulary range, and exam confidence.
French exam pages to build around intent
Each exam deserves its own search target, CTA, and FAQ set. A single mixed page is weaker than a hub with dedicated children.
TEF Canada Preparation
Prepare for TEF Canada with AI feedback on writing, speaking, grammar, and exam-style task execution. Focus on the skills that directly affect immigration outcomes.
TCF Canada Preparation
Build confidence for TCF Canada with practice flows tailored to comprehension, expression, and time management. Keep the page focused on task familiarity and measurable progress.
DELF Preparation
Prepare for DELF with guided practice that matches level-based expectations. The page should communicate progression, certification value, and the benefit of targeted writing and speaking feedback.
DALF Preparation
Prepare for DALF with advanced practice focused on argumentation, precision, coherence, and high-level oral and written control. The page should feel rigorous and expert-led.
How the French branch should work
Use the hub page for discovery and comparison. Use the child pages for specific search intent, exam details, and conversion.
Keep the CTA consistent: users should either select an exam path or start practice with a task-specific experience inside the app.
The site should feel like one brand, but not one blended landing page. The split improves clarity for both users and search engines.
- Task-aware writing correction
- Speaking practice with structure guidance
- Progress visibility over repeated attempts
- Exam-specific messaging instead of generic language-learning claims